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Indian Fashion Industry - Latest Fashion Trends 2009


Traditional Clothing with Cosmopolitan Looks!

The traditional clothes of India- the sarees and salwar-kameez are no more region specific. They are more cosmopolitan now. The traditional Indian sarees are worn with different styles of blouses like katori style, halter-neck, back button blouses, and blouses with designer backs. Moreover, the length of blouses have gone short. Other than offices, sarees are not pinned up- loose pallu gives a style to flaunt in parties and formal as well as informal gatherings. Kameez too has taken to modernity and has become kurti, which is coupled with not only salwar but with jeans, pants or churidar. Traditional Indian clothing is now Indo-western outfit.

Designer Wear- No Longer Restricted to Celebrities!

Churidar Kurti With the growing mall culture, people are becoming more choosy about their clothes. With famous fashion designers bringing their clothlines to malls, the designer wear is no longer the domain of rich and famous! Common women are going for designer sarees created by designers of international repute. Beauty pageants have influenced the common fashion more than one can imagine. People are getting their customized outfits made by fashion boutiques with inspiration from Miss Indias and Miss Worlds outfits.

Connecting With Natural and Tribal Fashion!

More and more designers are creating clothing by natural ways. Handloom sarees made by hand weaving is the latest buzz on ramps. This can be on any fabric- woven silk sarees, jacards, satin or even Georgette lehengas. The tribal-yet-contemporary collections are catching on! Contemporary touch can be seen on all the traditional ensembles,such as the lehengas. Natural fibers are preferred over synthetic fabrics. Strong and a contrasting color pallette is in vogue that includes blue, red, green, wine and orange. This is all for comfort dressing.

Bridal Wear – Traditional and for Destination Weddings Too!

The traditional wedding ghagra/lehenga choli is slowly giving way to more contemporary bridal wear. In view of latest fashion trends where weddings are taking place in destinations other than one's city, like in Goa, Phuket, etc. and Indian brides shedding the necessity of wearing traditional Indian bridal wear- the designers are introducing vast array of saris and lehengas accordingly. These are free flowing, funky, textured, which has the essence of youthfulness and yet has the bridal wear look. Colors range from cream, sea green, pink to bright red, green and golden with heavy to light embroidery. The new generation brides prefer pastel shades ike peach, powder blue, off-white, rusty red and muddy greys along with the traditional bright shades like red and maroon.

Ready-To-Wear Saris and Gown-cum-saris!

Ready-To-Wear SariIndian women are gradually inclining towards ready-to-wear, hassle-free party saris and lahengas. The demand has grown for cocktail dresses like gown-cum-saris as well. Present generation women is attracted more to comfort, patterns and colors of fabrics rather than on embellishments. As such, party wear has minimal embellishments now on comfortable fabric like silk, chiffons or organza.


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